Project: Client was looking for a fun new way to stand out in the sustainability market noise, especially with their products page.

Challenge: There are a lot of sustainability consultants starting to enter the arena and client was looking for a way to make an impact while keeping something serious, climate change, fun!

Results: This client was interested in a little bit of risk taking with tone and sass and it definitely paid off for them, leading to good conversions in their business! Here I came up with unique product names and descriptions!